AI and growth for SMEs
Grow faster with AI that earns its keep
We help small and medium-sized businesses work out where AI will actually move the numbers, then put it to work across marketing, sales and day-to-day operations. Practical, measured, and always with a person in charge.
Led by Simon Darling, who drove growth at eBay, Skype and Trainline.
Are these your challenges?
You know AI matters. You need it to pay.
Stretching growth targets
The growth you want isn’t impossible, but it is a stretch: more customers, within a budget, without doubling the team.
Too much AI noise
Every week brings a new tool and a new promise. You need to know which uses will pay back in your business, and which can wait.
Systems that don’t join up
Enquiries in one place, bookings in another, reports pulled together by hand. Your team spends hours on work that software could do.
What we do
Four ways we help you grow
From the first plan to AI running in your business, measured against the numbers that matter to you.
AI growth audit and strategy
A clear look at your customers, competitors, channels and operations, ending in a ranked plan of where AI and automation will pay back fastest.
- Customer and competitor analysis
- An AI opportunity map, scored by return, cost and risk
- A 90-day plan with targets you can track
AI-powered marketing and sales
Reach the right customers more often, for less. AI speeds up the work; testing proves what works.
- Content, campaigns and paid search, produced faster
- Being found in Google and in AI assistants like ChatGPT
- Lead generation and follow-up that never forgets
- A/B testing and conversion improvements
Automation and AI agents
Hand the repetitive work to software, so your people can spend their time on customers.
- AI that answers calls, chats and emails, and hands over to a person
- Inbox sorting, with replies drafted for approval
- Reports and dashboards that build themselves
- Joining up your booking, CRM and accounts systems
Team capability
AI only sticks when your team is confident with it. We make sure the skills stay in your business.
- Hands-on training in the tools you’ll actually use
- Simple rules for data, privacy and sign-off
- Support while new ways of working bed in
Our approach
We treat growth as a science
Measure first
Agree what success looks like, test ideas quickly and keep only what moves the numbers.
Strategy and execution together
We don’t hand over a slide deck and leave. We help you build it, launch it and improve it.
People stay in charge
AI drafts, a person approves anything a customer sees, and every system tells you when something goes wrong.
Proof, not promises
We run AI in our own businesses first
Before we recommend anything to a client, we’ve run it ourselves. We know what works, what it costs and what to watch out for.
In the leisure businesses Simon runs, AI and automation now handle work that used to take hours every day.
Answering the phone
An AI voice agent takes calls, answers common questions and passes the rest to the team.
Recognising arrivals
Cameras read number plates and open the gate for expected guests.
Keeping the books
Receipts are read and filed into the accounts automatically.
Writing the reports
Morning reports and dashboards build themselves, ready before the team arrives.
Who we work with
Owner-led and growing businesses
Typically 5 to 250 people, where a senior partner who gets things done makes more difference than a big agency.
Professional services
Accountants, law firms, consultancies and agencies
Hospitality and leisure
Holiday parks, hotels, venues and attractions
Retail and e-commerce
Independent retailers and direct-to-consumer brands
Health and wellness
Clinics, practices and wellness brands
Why work with us
What working with us delivers
Return first
Every recommendation comes with the number it should move.
Speed
Results in weeks, not a year-long programme.
Senior expertise
Experienced, hands-on people, not juniors learning on your budget.
Flexibility
Specialists from our network only when you need them.
“Jack & Anna transformed the trajectory of our business. And made my life far less stressful.”
We’d love to help you. Let’s talk.
Tell us where you want to grow and we’ll show you where AI can help.